Look Good. Feel Good. Live Well.
DATE: October 1-3, 2026
LOCATION: Impala Club, Ngong' Road, Nairobi, Kenya
TIMINGS: 09.00-21.00 hours daily
CO-LOCATED WITH
CO-LOCATED WITH
Welcome to Africa's No.1 Beauty, Wellness & Consumer Lifestyle Experience
Africa Beauty & Wellness Show is the No.1 consumer and trade exhibition celebrating the rapidly growing beauty, personal care, wellness, health, and lifestyle industries across Africa.
Co-located with the AFMASS Food & Drink Festival and the Africa Hotels & Travel Expo, the event creates a unique lifestyle destination that brings together beauty enthusiasts, consumers, industry professionals, brands, retailers, distributors, hospitality operators, wellness providers, and investors under one roof.
The event provides a dynamic platform for local and international brands to showcase the latest innovations in skincare, cosmetics, haircare, fragrances, personal care products, wellness solutions, nutrition, fitness, spa services, and holistic health.
Visitors to the Show will discover new products, engage directly with brands, enjoy live demonstrations, receive expert advice, participate in wellness experiences, and access exclusive show offers.
By bringing together the worlds of food, travel, hospitality, beauty, and wellness, the Africa Beauty & Wellness Show reflects the growing consumer focus on healthy living, self-care, personal expression, and lifestyle experiences.
The event offers sponsors and exhibitors unparalleled access to a diverse audience of consumers, hospitality and business buyers seeking the latest products, services, and trends shaping Africa's beauty and wellness economy.
The Africa Beauty & Wellness Show is where beauty, wellness, fashion, food, travel, and lifestyle come together to inspire healthier living, personal confidence, and new experiences for consumers and professionals alike.
Africa Beauty & Wellness Show - Look Good. Feel Good. Live Well.
Key Numbers at the Show
10,000+
International, Regional & Local Attendees
200+
International, Regional & Local Sponsors & Exhibitors
10+
Exhibition Zones & Highlights
3
Days of Discovery, Networking, Fun & Adventure
Key Attractions at the Expo
Africa Beauty & Wellness Show - co-located with the Africa Hotels & Travel Expo and the AFMASS Food & Drink Festival - features B2B as well as B2C sections that attract corporates as well as medium and high-income individuals and families, for 3 days of the following key attractions:
Beauty & Wellness Innovation Hub
Discover and taste the broadest range of beauty, nutirion and wellness products as well as new technologies from local, regional and international companies for households, hospitality and retail businesses in Africa.
Thematic Food & Beverage Market
Discover and taste the broadest range of products from local, regional and international companies showcasing fresh and packaged food & beverage products to households, hospitality and retail businesses in Africa.
Beauty & Wellness MasterClasses & Consultations
Meet and interact with renowned beauty, nutrition and wellness consultants as they explore the latest trends. Attend talks, workshops, and panel discussions covering nutrition, fitness, mental health, healthy ageing, preventive healthcare, and lifestyle management.
Aviation, Hospitality & Travel Solutions Expo
Meet and do business with local, regional and international airlines and other travel companies, hotel and restaurant chains operating in Africa and source the latest technologies, products and services to the foodservice, restaurants, hospitality and retail industry in Africa
VIP Hospitality Lounge
Experience the ultimate in hospitality and drink innovation at the VIP Hospitality Lounge section at the Show and co-located events. Join the right crowd, as you sample sumptuous meals, drinks and more in a relaxed atmosphere.
Family Experiences, Fun, Games & Outdoor Activities
Experience three days of family experiences, with music, dance and more. Join daily outdoor activities featuring live demos, games, gear showcases and other activities
THE LOCATION
The 2026 Edition of the Africa Beauty & Wellness Show will be hosted in Nairobi, Kenya
VENUE: Impala Club, Ngon'g Road, Nairobi, Kenya
SHOW TIMINGS
DAY 1: THURSDAY, OCTOBER 1, 2026 | 09.00-21.00 HOURS
DAY 2: FRIDAY, OCTOBER 2, 2026 | 09.00-21.00 HOURS
DAY 3: SATURDAY, OCTOBER 3, 2026 | 09.00-21.00 HOURS
SPONSORS & EXHIBITORS
Sign Up to Sponsor / Exhibit at the Expo
Africa Beauty & Wellness Show offers you and your company the perfect opportunity to connect, engage and do business directly with business, the public and other stakeholders across Kenya and Eastern Africa.
Sign up today to become a Sponsor of the Expo or take up affordable exhibition slots at the regional event
Confirmed Sponsors
Contact the organisers for sponsorship and exhibition opportunities
Organised By:
